If there is any current Lincoln model that has been met with overwhelming success, it is the MKZ. Consumer Reports says it's one of the most well-executed Lincoln products in recent memory. And I would tend to agree, and it's a key model for a brand that is still trying to figure out where exactly it belongs in the, quite frankly, overcrowded luxury market. Without its signature Town Car in their lineup anymore, and outside of the Navigator, prior to the newer MKZ's introduction, there wasn't much in Lincoln's lineup that would have tempted a BMW or Lexus owner to cross-shop the brand. Old-school designs and ride quality were just a couple of factors that led to new Lincoln products quickly feeling dated almost right as they drove off of the dealer lot.
That is all changing now (albeit very slowly), as the Continental, another famous model in the history of the Lincoln brand, is due to be resurrected soon to replace the mundane MKS sedan that never really impressed anyone. And on top of that, Lincoln was nice enough to give us a revised MKZ sedan for 2017, alongside its Ford Fusion cousin that will also be restyled. This revised model continues to follow the brand's modern design themes inside and out, but now debuts the new Lincoln corporate nose that will also adorn the new Continental once it hits the streets within the next year or so. It also gets an updated powertrain: A 3.0 twin-turbo V6 making 400 horsepower and 400 pound feet of torque, making the 2017 MKZ the most powerful Lincoln ever produced. Overall, while some initial reactions have been mixed, I must say I quite like the execution of this refreshed design, and the MKZ has definitely impressed me thus far. As I previously mentioned, it's better than anything Lincoln put out in the past. Plus, with Ford's new Sync 3 infotainment system replacing the frequently problematic MyFord(Lincoln) Touch system used in older models, I have no doubt the MKZ will continue to pioneer the future of the Lincoln brand, with some added help from the new Continental of course.
Copyright © 2015 Adam's Autos, All Rights Reserved.
No comments:
Post a Comment